So.cl — One more… keep the faith!

I felt a bit empty, without a purpose, even bored. As a seasoned social media warrior (I promised @thebrandbuilder not to use words like guru, ninja, persona, celebrity, Special Operations Commander and rainmaker in vain), I was secretly hoping for yet another social network to pop up, and make my day. See, everyone is on …

Trusting Privacy settings is Bungee jumping without a rope…

You trust those bungee ropes blindly, don’t you? Think again… they might very likely hang you. An Indian summer drink this weekend resulted in heated discussions on e-identity, e-brand, and the very precious social capital. To my huge astonishment, a lot of people keep on posting shady, risky or downright provocative pictures and updates on …

Have you shared too much?

Hilarious video on how Social Media platforms can all of the sudden become a little bit awkward in a business conversation. Superbly acted, it makes you think… yes, that could be YOU in that chair… are you prepared for it? *evil grin*  

Zuckerberg’s Law : your life is now on(the)line

Imagine; in 2008 a young kid CEO piggybacked on Moore’s law, stating boldly that people will share twice the information online. Every. Single. Year. And ‘his’ Facebook would be the center point of that phenomenon. The bold statement was received with some indulging smiles. The boldness of young people is easily tolerated, if they are …

Social Networks: When trop becomes too much…

It must be the new 42 in my bio. I’m getting old. I’ve lost it, somewhere between the hipness and troubling youngness of 41, and the midlife grim of 42. I’m getting old. It comes with grey hair, faster cars and a certain reluctance to adapt to new things. You want proof? I have not …

The Content Economy Worker

Eric Schmidt, former CEO of Google was formal @ Lake Tahoe a couple of months ago: “every two days, we create more content than in all history of mankind… until 1993”. That is a staggering amount of content. New, fresh content. Every two days. For everyone using the web; that content is a blessing and …

Oil and water… (it’s not them, it’s you!)

SxSW is seen by many as the ideal launch platform for social media start-ups. Twitter, over countless others to Foursquare own a great deal of “launch momentum” to the Texas based exhibition. Only, what was the golden start-up this year? A lot of start-ups come and try to pitch their cause at the blogger lounge, …

If you want to be sheep, get in a flock, if you want to be wolves, form a pack

Bruce Sterling did not disappoint me at the closing of SxSW. A cynic futurist and gifted speaker, he has a tradition of naming the things exactly as he sees them, without dressing them up. While he usually writes with vinegar, he switches to vitriol in his talks. The closing speech was a 45 minute ranting, …

Excuse me… but who is “We” exactly?

It must be the old journalist in me. But way too often I hear in keynotes, panels and conversations the gratuitous “We”, or even more angering the totalitarian “they”. “We all think…..”; “They need….”, “We all want….. they need to give….”. I have big difficulties with these generalizing pointers. Maybe it is because I’m special, …

Let me earn your business card…

Let’s face it, we roam the endless spaces of the biggest conventions of these planets, spreading business cards around like there is no tomorrow. I literally level singlehandedly a shaming surface of lovely tropical rainforest each year by spreading a couple of thousands of cards. “Hey, how’re you here is mine can I have yours …