Meerkat is the new black (which was the old blue)

A day before the official opening at SxSW here in Austin, one application already became the talk of town: Meerkat. People are going completely bananas over the little tool that allows you to stream video live in your Twitter feed. CEO Ben Rubin and his team build the app in an astonishing 8 weeks, and …

Crowd sourcing will save life as we know it – (Never underestimate the power of people in large groups…)

André Borschberg and Bertrand Piccard took off from Abu Dhabi yesterday for the first leg of what they hope will be the first complete solar-powered circumnavigation flight. Their bleeding edge plane, the Solar Impulse-2, will fly around the planet in a bit more than 5 months. The aircraft is ultralight, has enormous wings, and totals …

You may all go to hell, and I will go to Texas

“You may all go to hell, and I will go to Texas…”  Famous last words of Davy Crockett, king of the Texan Wild Frontier before he set off for the fatal shoot-out at the Alamo on March 7th 1836. Texas is also where the crème-de-la-crème of the digital and social media industry will gather later …

Gary Vaynerchuk: “that one negative tweet will not kill your business. BP fucked up the ocean, and we’re still fueling up our cars”

Gary Vay Ner Chuk is not for the faint of heart. This 38 year old self-made typhoon has energy to spare, and then some.  Immigrated to the US three decades ago, he catapulted his father’s modest wine business into a multi-million dollar imperium using social media as the sole driver for the mindboggling growth. Vaynerchuk …

Oreo’s “Dunk in the Dark” was a big failure.

Remember Oreo’s brilliant Dunk in the Dark Super Bowl viral tweet? Generally acclaimed as one of the most brilliant examples of real time marketing done right, and good for a gazillion retweets, mentions, award entries and global praise, it was still a big failure. Bonin Bough, Oreo’s VP of global media and consumer engagement, is …

Bruce Sterling: “the future is cities full of old people who are scared of the sky”

Trying to fly back from SxSWi to Brussels proved very difficult, as some creepy snowstorm over the Midwest obliged us to stay in (sunny) Austin for an extra day.  As I picked up my bags, laptop, and some bone tired colleagues and went back to the car rental, I looked up and wondered how some …

Dean Kamen : Without creativity we’re doomed.

Dean Kamer is a man with a plan. The denim clad, easy going, quick smiling and energetic billionaire wants to energize a whole young generation into becoming more creative.  “Bigger problems roll at humanity faster, in bigger numbers. If we lack creativity to deal with it, we’re doomed”. Kamer certainly does not lack creativity. He …

The elephant in the room: Edward Snowden and Julian Assange at SxSW:

In the land of the free, it is intriguing to see how the video conferences of the fugitives and whistle-blowers  Edward Snowden and Julian Assange created a storm of controversy at SxSW. While the majority of the conference goers clearly wanted to hear what both had to say, others wanted nothing to do with it. …

Adam Savage: don’t let others telling you what to think

If there is one thing to take away from Adam Savage, the energetic guy from Mythbusters it is the power of passion. Way too often, I’m in dusty meeting rooms with people with great corporate hair, who lost faith in their art, skill and business eons ago. I love the sparkle of energy, the profound …

SxSW: why everyone hates Facebook

It’s like an almost silent undercurrent here at #SxSW: people and brands are not very happy with Facebook.  The fact that the social platform is now de facto forcing brands to pay to reach the fan base they built up over the last couple of years clearly ripped open some sore wounds. Bonin Bough (from …