Social Media– The Darwin Doom: Evolve, invest… or die.

It is happening. Campaigns with a heavy social media component, start driving a lot of traction. From The Hunger Games, Twilight, Star Wars, and the British Imperial War Museum to a growing number of brands; it looks like social media can claim a growing part of driving the needle.  But what most are forgetting while …

Marco Tempest – and dying unicorns

The augmented reality of techno-magic I admit, it must be this process of becoming a middle-(r)aged man. But I am blasé.  Going to many conferences, listening to the very core of ultimate thinkers, seeing the authors of my favorite books on stage… I love it. But I see that it becomes increasingly difficult to “wow” …