home #SXSW, Events, Social Media, web 2.0, Work The Monkey wrench

The Monkey wrench

I just love booths that attract the eye. Grabbing attention at a massive congress as #SXSW is a must if you want to get in the charts. Most booths #fail miserably though… and seem to be competing in sheer boredom.

One of the ones that caught my eye was this “Monkey Wrench”. A Panamarenko- meets-special-mushrooms type of clock-activated red monkeys. Still haven’t figured out what the link with the company’s day-to-day business is, but it looks kinda cool, no?

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