Interview Jason Falls: No Bullshit Social Media

Jason Falls  (@Jason) is known for speaking as he thinks: straight, right in your face and refreshingly honest. After a couple of years being an outspoken thought leader on social media, he decided it was finally time for a book: No Bullshit Social Media. Falls gives the ingredients for  bull-free, lie-free, fluff-free, and buzzword free social media thinking that interacts with the core of doing business. In 7 clear steps, he shows the way to building greater success with smart social media, anchored in metrics and strategy…