FireChat: chat over Bluetooth and Wifi phone radios

FireChat is hotter than even its name suggest here at SxSW. The application allows you to chat with another user, without requiring any cell or network connection. Open Garden, the Silicon Valley start-uo that created it lets FireChat use the resident build-in phone radios such as Wi-Fi and Bluetooth to generate an ad-hoc network that …

Connected Brains, artificial intelligence… and you

We’re getting connected, anywhere, anytime. For some this is a scary thought, for some everyday reality. As miniaturization enables computing and transmitting devices to get smaller and smaller, we can make more little things smarter. Wireless connectivity, Bluetooth Low Energy technology, NFC, and high performance location are being built in a plethora of devices. Even …

Yay! Stevie Award recognition!

Yay! (yep, I picked up that disturbingly vocal thingy as well) We earned a Certificate of Finalist Recognition in the category Communications Campaign of the Year in Europe in The 2009 International Business Awards (aka the Stevie Awards).  Basically, our communication approach and execution of celebrating 10 years of Bluetooth™ wireless technology was selected from …

The Road to London is long…

For the yearly Bluetooth gift guide event, we geared up our trusted cars again. The Lotus Elise packed with new goodies, and  Felix, our Landrover Lightweight armed to the teeth with wireless Bluetooth systems. London, here we come!

Felix is a daring mud devil

Well, when you give a new toy in our hands, we want to try it, test it out. So we took Felix our Bluetooth enabled LaRo Lightweight into the Normandy forests. Simple mission: go and dive it into the muddy roads till it gets stuck. Yep, that way we could check out our 24 volt …

The cutest…

The cutest ambassador for Bluetooth wireless technology on this trip is without any shadow of doubt young Leon Nolf.  He walked around with his fancy, ear-protecting Bluetooth enabled headphones (from MSA Sordin)  for days… stealing many many hearts. Le coquin… J

Yep… ready to roll!

We did not catch a lot of sleep lately, and Stefaan from SD motors has not seen his bed for ages… but our Landrover Lightweight is ready in time for our viral trip to France.   It’s equipped with a multitude of Bluetooth enabled devices and features a sound system that would freak out many a …

Don’t panic!

On Thursday morning we leave for our Bluetooth SIG viral tour. First assignment: discover the beautiful beaches of Northern France, from Boulogne up to the well known Omaha, Utah, Sword, Juno and Gold beaches in Normandy. We will stop, show the endless hordes of tourists what Bluetooth wireless technology can do, and move on. Apotheosis …

Keep your eyes on the road, and your hands on… eh…

Finnish Bluetooth peripheral company Iqua has an extremely nice Bluetooth headset, the Smartbadge. If you spend way too much time at tradeshows, it is good to have a decent badge holder (God, do I HATE commercial lanyards!). Iqua provides one that doubles as a headset. Battery goes on forever. Found a viral movie featuring the …

The biggest…

Now I’ve been known to be reasonably creative as to how you can throw a car into a consumer communication mix J. Ok, you can do press relations, invest in a nice booth on some tradeshows, launch some nice viral movies on the net, populate a blog. But a flashy car doing the right things can …